Laney, The SEO Enthusiast

Hello! My name is Laney Siew and I’m an SEO enthusiast, practitioner, specialist, manager with more than 6 years of hands-on experience. I’ve dedicated my attention and work efforts in managing APAC region campaigns and coaching SEO. Constantly brushing up my skillset, I’ve attended international search marketing conference PUBCON in Las Vegas where Google and other experts in the SEO communities from all parts of the world come together to share industry insights and learnings. Furthermore, I love to integrate the trending strategies with SEO development, including UX Lean Design, AI, infographic, Mobile-First, Voice Search, creative etc. Over the years, my expertise has gained the trust from the community and also been invited by Exabytes Internet Marketing Submit as a panelist for the Panel Discussion: The Ultimate SEO Trends & Algorithms. The most memorable experience was my interactive SEO sharing on Learning Day organized by the National University of Singapore.

SEO & Website Analysis

Data is the Unicorn. I chase, analyze & empower them.

I. Web Traffic Analysis & Strategy Planning

II. Google Analytics Tracking

III. Google Search Console Analysis

IV. Bing Webmaster Tools Analysis

V. Keywords Tracking

VI. Domain Value Assessment

VII. Backlink Value Evaluation

VIII. SEO Traffic Goal Setting & Reporting

On-Page SEO

Website health is the greatest digital-wealth. Build it stronger to shine on SERP & beautify with inspiration.

1. Comprehensive SEO Site Audit

2. Keywords Research & Mapping

3. SEO Title & Meta Description

4. Content Optimization

5. Header Tags Optimization

6. Canonical Tag Recommendation

7. Hreflang Tag Recommendation

8. Image Size, Format & Alt tag

9. SEO Site Architecture Planning

Life is a series of natural and spontaneous changes, so does SEO.

10. User experience optimization

11. Internal Linking

12. URL Optimization

13. Sitemap (XML / HTML) Optimization

14. Site Navigation Optimization

15. Mobile-friendliness Optimization

16. Competitors Analysis

17. Google My Business Page Creation

18. Video Optimization

19. SEO Content Topic Idea Generation

Off-Page SEO

1. Backlinks Profile Audit / 2. Anchor Text Audit / 3. Link-earning / 4.Blogger-outreach / 5. Link Risk Management / 6. Toxic Backlink Disavow / 7. Competitor Backlinks Analysis / 8. Backlinks Value Analysis

SEOOOH Unique Cases

1. Penguin / Panda Penalty Recovery / 2. SEO-Friendly Website Migration / 3. Blackhat SEO / 4. Online Reputation Management / 5. SEO for Gambling industry / 6. Infographic Design for SEO

SEO Sharing, Education & Consultation

Wish to learn about SEO? I’ve trained professionals & students from a different background including web developers, web designers, digital marketers, content specialists, graphic designers, sales team, interns from overseas.

1. Fundamental SEO

2. Advanced SEO

Laney’s SEO Blog

Need help in SEO? Feel free to drop me questions.

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